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That content was once largely limited to the written word. Today, that's no longer the case. Today, a comprehensive content strategy includes written work like blogs and ebooks, as well as media like podcasts, visual assets, and videos. And with the rise of other content formats comes the need to optimize them for search. One increasingly important place to do that is on YouTube.

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When we search for videos, one of the first things that our eyes are drawn to is the title. That's often what determines whether or not the viewer will click to watch your video, so the title should not only be compelling, but also clear and concise.

Although your keyword plays a big part in your video title, it also helps if the title closely matches what the viewer is searching for. Research conducted by Backlinko found that videos with an exact keyword match in the title have only a slight advantage over those that don't. Here's a linear representation of those findings:

As for optimizing the video itself, it doesn't hurt to add a transcript of the video, especially for those who have to watch it without volume. That said, Backlinko's research also found no correlation between descriptions that were optimized for a certain keyword and the rankings for that term.

8. Add subtitles and closed captions. Subtitles and closed captions are a much-needed accessibility component of your videos. They also indirectly help you optimize for YouTube search by giving YouTube a text version of your video content.

Now, most of the SEO tips above rely on you identifying a keyword and promoting your video correctly. And not all of those tips can be carried out through YouTube alone. To get the most bang for your videography buck, consider some of the tools below to optimize your video for search.

Ahrefs is a comprehensive SEO platform that allows you to monitor a website's ranking, estimate the organic traffic you'd get from each keyword, and research keywords for which you might want to create new content.

While the keywords you discover in HubSpot reflect their popularity in a standard Google search, many of these topics will also produce videos on Google's search engine results pages. In those cases, you can create topic clusters that have both blog and YouTube content belonging to them.

In addition to traffic analytics, Cyfe can show you which keywords you're ranking for and which ones are most popular across various search engines. Sounds a lot like Google Analytics or Moz, right? That's because Cyfe has data from both of those tools, and more, built into it.

If you are receiving unemployment insurance from New York State, you may need to keep a record of your job search activities. JobZone's Work Search Record module allows you to record all of your work search activities and the jobs and companies you have applied to. You can:

In this session, you will learn how to find content by Indigenous Canadian creators, how to search transcripts to pinpoint specific sections of videos, and how to share that content with students or colleagues. Duration: 30 minutes

The radio show This American Life (TAL) enjoyed a similar boost. When TAL transcribed their entire audio archive and posted transcripts online, they found that 6.26% of all unique visitors who came from search traffic landed on a transcript page. Thus, adding audio transcripts increased overall inbound traffic.

In that same experiment, DDN proved that the closed captions were indexed by search bots. They tested this by querying a phrase that appeared nowhere in the video title, description, or metadata except for its captions. The video showed up fourth in search results on YouTube.

Requests for records pursuant to the N.Y. Public Officers law sections 87 and 89, referred to as the Freedom of Information Law (FOIL), must be in writing and must contain a description of the records that is sufficiently detailed to enable a search to be conducted. The description of records should include any known information, such as: type of report, identifying number of report, date of report, precinct of report, location of occurrence described in the report, etc. If arrest records are sought, please include the complete arrest number or name, date of birth, NYSID of the person arrested, and the date and precinct of arrest. If records are disclosed, the requester will be responsible for statutory copying fees.

Requests for records pursuant to the N.Y. Public Officers Law 87 and 89, also referred to as the Freedom of Information Law (FOIL), must contain a description of the records that is sufficiently detailed to enable a search to be conducted. The description of records should include any known information, such as: type of report, identifying number of report, date of report, precinct of report, location of occurrence described in the report, etc. If arrest records are sought, please include the complete arrest number or name, date of birth, NYSID of the person arrested, and the date and precinct of arrest. If records are disclosed, the requester will be responsible for statutory copying fees.

Here's how it works: We gather information about your online activities, such as the searches you conduct on our Sites and the pages you visit. This information may be used to deliver advertising on our Sites and offline (for example, by phone, email and direct mail) that's customized to meet specific interests you may have.

The video below, "Community Mapping and Municipal Boundaries--New York City" provides an overview on how to find municipal boundaries for your community. Go to the Community Research tab on this guide to access links included in the video.

This page has short how-to videos to help you searching for sources for your History Day Project. These search tips can help you search better in any database including library catalogs, on the open web (i.e. via Google, DuckDuckGo or your favorite search engine), and in databases for newspapers, journal articles, and more. 041b061a72